11 April 2009

Life and gender in advertising

A recent lifestyle and compensation survey of advertising professionals by The Drum – one of UK’s leading advertising, media and marketing magazine based out of Glasgow, Scotland – found that

“71% of the sample were married or cohabiting and 28% single or divorced. The mean ages of these groups were as expected with single people at 20 years, cohabiting at 24 years, married at 30 years and divorced at 38 years.”

I wonder if this progression of age and marital status is a fate we all have to surrender to in our profession… even in India.

Needless to say, the survey found, men in advertising are paid substantially more than their women colleagues… with higher prospects of securing board-level positions.

I guess all’s not fair in advertising either.

A report on The Drum survey titled A Work-Life Balance? can be found here. [registration required]

On the issue of gender bias in executive pay, please read Men make more money than women.

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